What if Lab

What if Lab challenges the business community and design world to come up with specific answers to current issues.

How does it work?

What if Lab links relevant clients to talented designers so that they can work together to find solutions to challenging design questions. The What if Lab trajectory is supervised by Lab Managers from Dutch Design Foundation. Register as a client and create a challenge, or participate as a designer in one of the open challenges.


Open call | What if Lab: Clean up your Shit!

For the latest What if Lab, together with KaacKai, we are looking for designers on a mission to make a worldwide impact when it comes to the treatment of wastewater. Are you the kind of person that feels confused looking at the big amount of clean water we use to flush our toilets that isn't being recycled? We challenge you to consider this: what if ... wastewater can be cleaned and reused by everyone?

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Create a challenge

Does your company have a design issue, and would you like to work with designers to come up with an innovative and appropriate solution? Create a 'challenge' here.

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Enter a challenge

Do you, as a designer, like the challenge of major innovation and design questions? Click here for an overview of the challenges you can sign up for.

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What if Lab: a Covid Proof Design Week

If we could have organised a live Dutch Design Week (DDW) during this pandemic, what would it have looked like corona-proof? Designers have unique answers to this and were asked to come up with solutions.

View the results!
Dutch Design Foundation
Eindhoven municipality
stimuleringsfonds creatieve industrie
Province of Noord-Brabant
Ministerie van Volksgezondheid, Welzijn en Sport
Vereniging van Nederlandse Gemeenten